News & Articles
Home Inspectors, You Can Trust
Covered Until You’re Not
When you buy a home, you're told you're "covered." But what happens when you're not? This is the truth behind what too many homeowners discover too late: coverage is a concept, not a guarantee. This is not just a story about insurance. It's a mirror held up to a system built more to protect itself...
The Good Faith Test — When Truth Becomes the Advantage
They didn’t expect it to work.Not like this.The sign went in the yard like any other. A clean, white QR code anchored to the ground, standing tall in front of a modest 3-bed, 2-bath.Listing #1.Nothing flashy. No major upgrades. Just a solid home, priced fairly.Within 48 hours, three different...
The Cost of Truth — When Integrity Gets You Boycotted
There’s something they never tell you when you start a business in the real estate industry:If you tell the truth too clearly, too consistently, or too unapologetically, you’ll pay for it.I’m not talking about mistakes. I’m not talking about being wrong. I’m talking about the price of being right,...
Market Rebellion, Part 4: The Answer the Market Never Expected — But Always Needed
There’s a moment when silence becomes too costly.The real estate industry has protected that silence for decades—layered it in timing, wrapped it in contracts, buried it beneath phrases like “as-is” and “buyer beware.” But now, the silence has started to echo. And that echo sounds a lot like...
Market Rebellion, Part 3: The Inspection That Never Caught On
Why Pre-Listing Made Sense But Still Failed The Market Mismatch: Buyers Choke, Sellers Stall We live in a real estate world ruled by one unstable king: the interest rate. It rises, it dips, it shifts day by day—pulling the buying power of everyday people up and down like a yo-yo.One week you're...
Market Rebellion, Part 2: When Due Diligence Died
The collapse of trust in real estate wasn’t caused by one scandal. It’s been a slow erosion—chipped away one waived inspection, one silenced disclosure, one misled buyer at a time. In Part 1, we looked at the systemic failures that brought us here: inflated commissions, hidden agendas, and...
